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Amazon Brand Registry: Benefits & Requirements

If you’re building a long-term, scalable Amazon business, protecting your intellectual property is one of the most important steps you can take. That’s exactly where Amazon Brand Registry comes in. In this guide, we’ll break down what the program is, how it works, who it’s best for, and how it helps sellers strengthen their listings, safeguard their brand, and compete more effectively in the marketplace. Whether you’re an Amazon beginner or a seasoned private-label seller, this article will give you a clear understanding of why this program matters — and how to leverage it for maximum growth.

Amazon Seller Plan Professional vs Individual: Choosing the Right Selling Model

If you’ve ever wondered whether the Amazon Seller Plan Professional vs Individual is the right choice for your business, you’re not alone. Thousands of sellers face this same decision when launching their Amazon store. Both plans open the door to the world’s largest eCommerce marketplace—but with very different cost structures, features, and growth potential. In this article, Miraflores Marketing breaks down the pros, cons, and key considerations for each plan, so you can make a smart, data-driven decision that fits your goals and budget.